Aspen’s horological spectacle returns from August 7–9, 2025, bringing together collectors, enthusiasts, and luxury watch brands against the breathtaking Rocky Mountain backdrop. Presented in partnership with Oliver Smith Jeweler and local retailers like Meridian Jewelers, Watch Week Aspen celebrates both craftsmanship and community—offering curated experiences, outdoor activities, and exclusive presentations.
With over 17 brands participating—including local stalwarts Expoing rare timepieces firsthand—this three-day gathering blends educational panels, boutique showcases, and engaging mountain‐side events.
Watch Week Aspen Highlights
Attendees can enjoy immersive events like guided hikes with adventurers, speaker‐series panels, pickleball with Olympians, and brand activations across downtown Aspen and partner boutiques. Major names like Audemars Piguet, Glashutte, Bremont, Zenith, and Omega join—but two particular showcases are hosted by Meridian Jewelers itself: IWC Schaffhausen and A. Lange & Söhne.
A. Lange & Söhne: Saxon Precision in a Private Viewing
- When: Friday, August 8 & Saturday, August 9, 3:00–6:00 PM
- Where: A. Lange & Söhne Boutique (adjacent to Meridian Jewelers)
- What: Charles Langlois, President of A. Lange & Söhne Americas, joins a Lange watchmaker to unveil the brand’s latest novelties. Guests enjoy an intimate glimpse into German fine craftsmanship and complex movements in a serene boutique setting.
These private viewings are exceptional opportunities for collectors to ask questions directly, gain firsthand insight into finishing techniques, and see horological innovation up close.
IWC Showcase at Meridian Jewelers
- When: Friday & Saturday, August 8–9, 3:00–6:00 PM
- Where: Meridian Jewelers
- What: “Time Well Spent: An IWC Showcase” offers an exclusive look at IWC Schaffhausen’s newest releases and rare models. Hosted by IWC’s team, the showcase combines boutique flair with brand expertise, inviting guests to engage with sophisticated timepieces in a highly personal atmosphere.
Expect to explore pilot chronographs, Portugieser complications, or boutique exclusives rarely displayed outside major showcases.
Why Attend These Events?
- Exclusive Access: Both A. Lange & Söhne and IWC bring in brand staff—such as presidents and watchmakers—for close engagement.
- Rare Timepieces: Preview unique models, boutique editions, and limited releases not often seen in the U.S.
- Personalized Insight: Ask technical or historical questions directly to brand representatives and craftsmen.
- Ambiance Meets Luxury: Meridian Jewelers and A. Lange boutiques offer calm, refined settings that mirror the brands’ elegance.
Watch Week Aspen 2025 transforms downtown Aspen into a luxury horological hub from August 7 through 9—featuring panel talks, immersive outdoor events, and premium brand showcases in a stunning alpine setting.
For Meridian Jewelers clients, the IWC Showcase at Meridian and the A. Lange & Söhne Private Viewing are can’t-miss highlights. Whether you’re a seasoned collector or new to haute horology, these events offer unmatched access to craftsmanship and artistry in an intimate, approachable environment. Space is limited, so we encourage early registration to secure your place.
Visit watchweekaspen.com to register and view the full program of events—and drop by the Meridian Jewelers boutique to book your personalized viewing time.